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NBHC
National Bone Health Campaign

Powerful Girls Have Powerful Bones.

The National Osteoporosis Foundation is proud to partner with the Center's for Disease Control and Prevention and the Department of Health and Human Service's Office on Women's Health to promote the National Bone Health Campaign (NBHC). The NBHC is a multi-year campaign to promote optimal bone health in girls 9-12 years old, and thus reduce their risk of osteoporosis later in life. The goal is to educate and encourage young girls to establish lifelong healthy habits, especially increased calcium consumption and physical activity to build and maintain strong bones. In addition to girls 9-12 years old, the campaign will target adults who influence them, including parents, teachers, coaches, youth group leaders and health care professionals.

Osteoporosis is a disease that affects 10 million Americans, most of whom are women. An additional 18 million Americans already have low bone mass, osteopenia, that places them at increased risk. Osteoporosis can cause crippling fractures and a resultant loss of independence. Early intervention is vital because adolescence is a critical period for bone growth. By age 20, the average woman has attained most of her skeletal mass. Girls who consume sufficient calcium and regularly participate in vigorous physical activity can develop stronger, denser bones.

Learn more about this important campaign and the innovative games and nutrition quizzes available on the 'Powerful Bones' Web site. Visit www.cdc.gov/powerfulbones for more information.

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